SoftGen to Distribute Device Tracking Software

Under the new arrangement, SoftGen will have access to the full range of tracking software products for iPods, desktop PCs and Macs, notebooks, mobile phones and PDAs.

The Bak2u tracking offerings notify users of the location of their mobile device and who is using it if it is lost or stolen. The mobile phone product does this via text message alerts to another chosen phone number and can be used to wipe information remotely. The GadgetTrak device tracker, meanwhile, is sold on a subscription model and accessed by users over the Internet via GadgetTrak’s servers. Both products will be sold locally under the Bak2u brand.

Antitheft.net.au director, Jason Rogers, said it had been looking to expand sales of the tracking products in Australia across retail, reseller and online channels. Antitheft.net.au has been around for three years and is the agent for Bak2u and GadgetTrak across A/NZ and South East Asia. With rising mobile device use, he claimed there was an increased need for extra security measures. “We started getting interest from the retail outlets and decided to look for a partner. SoftGen fitted with where we are going and gives us access to the proper channels,” Rogers said.

Read the whole article at ARNnet.com.