Research in Motion [RIM], the king of the prosumer market, also has a touchscreen model, Thunder, up its sleeve. And in its recent earnings call, there was talk of a new platform. RIM has been churning out new products with great features and looks to be targeting the consumer segment. It recently doubled its global smartphone market share to 17.4%. One key advantage RIM has over Apple is its positioning in the enterprise segment with its killer push mail application. Its operating system is No.2 worldwide with a 17.4% market share. However, the company needs to leverage this market share by some strong innovation on the UI.
This is another stock that has suffered a terrible drop. I am holding on, though.
Source – SeekingAlpha
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