During the Blackberry World keynote this morning, Research In Motion’s CEO, Thorsten Heins, delivered an excellent presentation on the future of Blackberry and RIM. Don’t just take our word for it, take a look for yourself at some of the most memorable statements he made during his presentation. We’ll also provide a brief description behind each statement (where applicable), because we’re cool like that.
There were more than “150 different countries represented” at the Blackberry World keynote.
“I’m very excited to be here today, this is my first Blackberry World Event as CEO. Up until this year, I sat in the audience [during previous events].”
During the keynote, Heins briefly covered a few stats on the Blackberry mobile industry which were quite enlightening, to say the least.
“A total of 22% of smartphone users download and install apps, while a total of 34% of Blackberry users do the same.”
“There are 55 million Blackberry Messenger Subscribers”
During his presentation, Heins touched on the future of RIM and the rumors surrounding its more recent financial failures. He made it abundantly clear that the company is dedicated to both its own success and the success of its customers.
“Let me be clear, I’m here because I believe in the unique value Blackberry delivers to our customers every day.”
“When developing the Blackberry 10 platform we asked, “What is the unique value that Blackberry delivers?”
“Entertainment is important [on Blackberry platforms], but it’s not the only value.”
“The Blackberry platform enables 77 million people to succeed on a daily basis.”
“Blackberry is all about success. This is the core of Blackberry.”
“Behind success is a unique architecture.”
“We are totally committed to building our future experience and leverage on this unique architecture.”
Heins further stated that Blackberry users make up a distinct part of the mobile market.
“Blackberry is focused directly on Blackberry people.”
Blackberry 10 is RIM’s flagship product, and it will ultimately decide the success of the company. Throughout the entire keynote, there was an obvious confidence which arose from Heins when he discussed the Blackberry 10 mobile platform.
The new Blackberry 10 OS will be available on several different devices including Blackberry Mobile phones like the Blackberry 10 Dev Alpha device we previewed earlier, the Blackberry Playbook and any subsequent Blackberry devices.
“We made the hard choice to deliver our own mobile computing platform when deciding what platform to use.”
“We understand that you want key content on your Blackberry when we deliver those devices to you.”
“With Blackberry 10, we’re taking our time to make sure we get this right.”
“We’re dedicated to creating a more productive and responsive platform.”